Google Business & Directory Management

Do you miss the days of three inch thick phone books and time wasted on trying to find the best dentist, mechanic, or pizza in town? Yeah, we don’t either. Online directories have rapidly replaced their printed predecessors. You might be familiar with some, like Google My Business, Yelp, or Mapquest, and if so, consider the following questions:

• Are you the one managing your Google My Business page?

• Are you sure all your business information on Google and other directories is accurate?

• Are you familiar with accessing online directories to update business information?

If you’re unsure or answered no, it’s time to start paying attention to how your business is presented online. Google business and directory management may not seem like a big deal, but it’s not something you want to overlook. Outdated, inaccurate information can cost you business. You’d be surprised how many online directories feature incorrect hours, phone numbers, and even addresses. Or worse, someone marked your business as closed which consequently turns away any potential business.

Directory management is another part of digital marketing that business owners shouldn’t have to spend time on. You should be able to stay focused on your business without worrying about whether your hours are listed correctly on Google. This is just another reason why hiring a digital marketing agency is so beneficial – you know someone is taking care of these things for you and that you’re getting the most out of your online investment.