Content Development
Your Ideas. Your Voice. Our Writing.
Your ideas and your voice combined with our content marketing expertise is how we’ll create valuable, personal blog and social media content for your business.
Many people don’t realize how much consistency matters in terms of content. Establishing your own voice and sharing your own opinions and ideas is what separates you from everyone else. That’s why we put such an emphasis on keeping things personal when it comes to content development. We take the time to understand you and what you want out of the content we create for you.
Similar to developing website content, we start the content development process with scheduled phone calls. These phone calls follow a predetermined outline that hits topics you’d like us to write about. By the end of our conversation, we’ll have a deep understanding of each topic and the messages you’d like us to convey.
Blog & Social Media Content Development Process
First, you’ll decide on three topics you’d like us to write about. Your consultant will briefly go over these topics with you and answer any questions you might have so we can move forward and schedule the phone call. Once your phone call is scheduled, you’ll be asked to talk about all three topics and touch on the main points you’d like us to write about.
Next, a transcribed version of the phone call will be sent to our content development team who will move forward with writing blog posts and social media content.
Typically, each phone call gives us enough information for three months worth of posts – one blog post and four social posts per month. Once we near month three, we’ll schedule another phone call and the process repeats itself.
Build a Connection With Your Audience
While posting to a blog and social media is a great way to share valuable information and build brand awareness, it’s also excellent for building connection. Both blogs and social media offer you an informal platform to communicate with your audience and connect with them on a more personal level.
As with all areas of content development, we stay true to you. We may be the ones writing your content, but your voice is the one being heard. Take advantage of our content development service to share knowledge, build authority and brand awareness, and most importantly, connect with your audience.
Get the most out of content marketing and SEO with high-quality, personal blog and social media posts. Contact us for more information.